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Microsoft's Marketing Malfeasance Forbes Microsoft is almost a month into actively marketing its Surface tablet, its first branded smartphone, and a radically new and unique Windows 8, and the brand has settled into a comfortably routine communications strategy. I expected more for a rumored ... | ||
How Microsoft Lit Up London's Night Sky to Launch Halo 4 Wired (blog) When you have as much marketing cash as Microsoft, you want to launch your new products in spectacular fashion. That's what the gaming giant did for Halo 4 , the latest installment in its wildly popular series of shooters for Xbox 360, on Monday evening. | ||
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What Apple Can Learn From Microsoft About TV Cult of Mac Apple's current "hobby" also known as Apple TV doesn't tell us much about Apple's future plans for the living room. It's a good product under the right circumstances. But five years from now, living rooms are going to be transformed by all ... | ||
Windows 8, RT Get First Security Fixes InformationWeek ... 8 and Windows RT, released just two weeks ago, are about to receive their first security makeover. Microsoft on Thursday said that it plans to release its first security patches for Windows 8 and Windows RT as part of its monthly patch cycle next week. | ||
Why Microsoft Surface Is the Only Choice For Business Users Huffington Post (blog) I decided to give the Microsoft Surface RT running Windows 8 RT a test drive. Be warned: I'm not your typical tablet consumer. My company, Yapmo, creates enterprise software applications that are social media mobile/tablet apps designed to solve ... |